LASU Hosts Marketing Workshop with Drugfield Pharmaceutical Limited to Enhance Practical Skills

The Department of Marketing at Lagos State University (LASU), in partnership with Drugfield Pharmaceutical Limited, will host a 3-day Practical Marketing Skills Workshop from July 16th to 18th, 2024, at LASU's Main Campus in Ojo.

LASU Hosts Marketing Workshop with Drugfield Pharmaceutical Limited to Enhance Practical Skills

The Department of Marketing, Faculty of Management Sciences at Lagos State University (LASU), in collaboration with Drugfield Pharmaceutical Limited, is gearing up to host a comprehensive 3-day Practical Marketing Skills Workshop. Scheduled from Tuesday, July 16th to Thursday, July 18th, 2024, the workshop aims to equip participants with essential marketing competencies.

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Key Details:

  • Date: Tuesday, 16th to Thursday, 18th July 2024
  • Venue: 2-in-1 Hall, Faculty of Management Sciences, LASU Main Campus, Ojo
  • Time: 9:00 a.m. to 4:00 p.m. daily

The workshop is designed to provide practical insights and strategies relevant to modern marketing practices. Participants will engage in interactive sessions focusing on effective marketing techniques, market analysis, brand management, and customer engagement strategies. This initiative underscores LASU's commitment to enhancing the professional skills of its academic community and industry collaboration.

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Dr. Bolaji Ogunseye, Head of the Department of Marketing, emphasized the workshop's significance in bridging theoretical knowledge with real-world applications. "This collaboration with Drugfield Pharmaceutical Limited presents a unique opportunity for our faculty and participants to delve into practical marketing scenarios," Dr. Ogunseye remarked.

Drugfield Pharmaceutical Limited, a renowned player in the pharmaceutical industry, brings industry expertise to the workshop, ensuring participants gain insights into marketing trends and challenges specific to the sector.

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The workshop is expected to attract participants from diverse backgrounds within the marketing field, including professionals, researchers, and students keen on advancing their marketing acumen. It promises to be an enriching experience aimed at fostering innovation and excellence in marketing practices.